The entertainment economy : how mega-media forces are transforming our lives
Wolf, Michael J.1999
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Michael Wolf is the secret weapon of many of the world's leading companies. His insight and experience provide him with clear perspective on what any media company, blue-chip or start-up, needs to break through and grow from here onwards.
Main title:
The entertainment economy : how mega-media forces are transforming our lives / Michael J. Wolf.
Author:
Imprint:
London : Penguin, 1999.
Collation:
xxi, 314p. ; 24 cm.
Notes:
Originally published: New York: Random House.Includes index.
ISBN:
9780140281750 (hbk)
Dewey class:
384
Local class:
384
Language:
English
BRN:
1128723
Find it!
Total copies: 1