Corporate social responsibility : balancing tomorrow's sustainability and today's profitability
Hawkins, David E., 1947-2006
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Many companies recognise the importance of corporate social responsibility, but seek to understand how this can be harmonised with current profitability. This new approach demonstrates the importance of balancing short term profitability with long term sustainability, & how this relates to many business aspects.
Main title:
Author:
Imprint:
Basingstoke : Palgrave Macmillan, 2006.
Collation:
xvi, 280 p. : ill. ; 24 cm.
Notes:
Includes bibliographical references and index.
ISBN:
9780230002203 (hbk)
Dewey class:
658.408
Language:
English
BRN:
132173
Find it!
Total copies: 1