The franchising handbook : the complete guide to choosing a franchise
Murray, Iain2006
Books
This is a comprehensive and accessible guide for both franchisees and franchisors. It offers advice on the best way to choose a business and is illustrated throughout with real-life case studies and A-Z directory of franchises arranged by each major market sector.
Main title:
Author:
Imprint:
London : Kogan Page, 2006.
Collation:
x, 210 p. ; 22 cm.
Notes:
Includes index.
ISBN:
9780749445416 (pbk)
Dewey class:
658.8708658.8708658.87
Language:
English
BRN:
579713